Constance Hotels & Resorts, the luxury hotel group known for its commitment to providing exceptional experiences in harmony with nature, has launched its latest campaign, #ConstanceArtLove. This unique campaign showcases the group's dedication to art and nature and features the works of four exceptional artists from around the world - Chau Hang,
Nina Brooke, Rabi Alieva, and Emanuele Dascanio.
As part of this campaign, these talented artists were invited to Constance Hotels & Resorts' four destinations - Mauritius, Maldives, Seychelles, and Madagascar - to create stunning artworks inspired by the natural beauty of each location. This innovative approach to marketing and engagement is a testament to the group's commitment to providing unforgettable experiences for its guests, both in the physical world and the digital realm. With this campaign, we Constance Hotels & Resorts is also stepping into the metaverse with Lieu.city.
Discover #ConstanceArtLove on metaverse here.
However, the #ConstanceArtLove campaign is more than just an appreciation of art and nature. It also has a strong philanthropic approach. The campaign's artworks will be auctioned off as from the 10th - 22nd May 2023 and the proceeds will benefit selected NGOs per destination.
In Mauritius, the "ENN REV ENN SOURIR' association" will receive the auction proceeds. This association aims to provide access to the best medical treatment for all children. Meanwhile, in Seychelles, the Seychelles Cultural Foundation will benefit from the campaign. The foundation promotes Seychellois culture and heritage. In Madagascar, the selected NGO is AMI TSARA - Primary School Ambodivoanio, which provides education for disadvantaged children in the area. Lastly, in the Maldives, the Cancer Society of Maldives will benefit from the campaign's proceeds.
The #ConstanceArtLove campaign is a testament to the brand's dedication to art, nature, and philanthropy. It highlights the group's commitment to sustainability and community engagement.
Constance Hotels & Resorts has long been committed to minimising its environmental impact and giving back to the community. The group has implemented various sustainability initiatives, such as reducing plastic usage and supporting local communities. The #ConstanceArtLove campaign is another step in the right direction for the group, demonstrating that luxury and sustainability can go hand in hand.
"At Constance Hotels & Resorts, we strongly believe that luxury and sustainability can coexist harmoniously and the #ConstanceArtLove campaign is a perfect testimony of this philosophy. We are proud to support local NGOs and charities in each of our destinations through this campaign while showcasing the unique blend of art and nature that our hotels offer," said Andrew Milton, Chief Operating Officer of Constance Hotels & Resorts.
In conclusion, the #ConstanceArtLove campaign is not only an innovative marketing strategy but also a demonstration of Constance Hotels & Resorts' dedication to sustainability and philanthropy. Guests can be part of a good cause, place their bids on unique artworks, and stand a chance to win a stay for two at Constance Hotels & Resorts.